Facebook Developing an Secret Service Anonymous App ? - BestCyberNews: Online News Presenter in the present world

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Facebook Developing an Secret Service Anonymous App ?

Anonymity app Secret has made waves since it emerged from Silicon Valley two months ago. The app showcases startling confessions about what a person really thinks but isn't willing to share on sites like Twitter and Facebook.

According to Dailymail, Zuckerberg has had a meeting with the Secret founders. If Facebook develops its own app, the move will be a drastic departure from its current stance of not allowing users to display fake names.

Rumours of a $100 million (£60 million) offer from Facebook to buy Secret that reverberated through Silicon Valley this week were shot down by two people familiar with the social networking giant’s plans.


  • Secret, launched two months ago, was created by two former Google engineers who were looking for a way to let people deliver genuine feedback to co-workers. 
  • The app tells users  when a friend has posted a secret — they just don't know which friend. 
  • It has been especially popular in Silicon Valley and its satellite technology communities outside of the San Francisco Bay Area.
  • Secret tries to add a layer of accountability to anonymous posts by showing users' secrets to their friends and allowing only friends, or friends of friends, to comment on each shared post. 
  • To sign up, users provide their mobile phone number, email address or both. When you post a secret, your phone and email contacts who are also on Secret will be able to see it. 
  • If they tap a heart icon indicating that they ‘love’ your secret, then their friends will be able to see it too. You won't know which of your friends is on Secret.
  • Secret says it ensures security by encrypting posts and without uploading contact information to its servers. 
  • The app also offers a panic button, called ‘unlink my posts.’ When a user clicks it, any link between them and all previous secrets they have posted is removed.

Steve Jones, a professor who studies online culture and communications at the University of Illinois at Chicago, believes there's a ‘significant degree to which people want to be associated with their words,’ get comments, likes and acknowledgements for them.

Anonymity apps, he says, could have a difficult time maintaining a business model because they are exposing themselves to a lot of liability.

‘I don't want to dismiss the optimistic view that the makers of these apps have,’ he said. ‘But I don't have that much evidence yet that these apps are appealing for a better nature.’

Author Venkatesh Yalagandula Follow us Google + and Facebook and Twitter

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